What is it?
Bi-annual survey of private renter sentiment
A bi-annual tracking study of tenants renting from private landlords across the UK. Tenant Trends explores renter sentiment, profiles their rental situation and examines all key financial, experiential and future plans to produce a comprehensive, predictive overview of the PRS and its emerging trends. It complements our Landlord Trends product perfectly.
Each wave of research involves a large sample of 3,000 renters, with profiling controlled to be truly representative of the tenant population. The survey is conducted online in March and September each year using a blend of proprietary consumer research panels. The large sample size allows us to ‘slice and dice’ the dataset in a wide range of different ways, and subscribers receive a data file that enables them to undertake bespoke analysis.
Who is it for?
Tenant Trends is the solution for anyone interested in the UK’s private rental sector, including housing providers, policymakers, regulatory bodies, estate agencies/portals and others.
Why subscribe?
Benefit from:
- A comprehensive PowerPoint research report, issued bi-annually with the latest insights
- A webinar presentation of findings, delivered by sector experts
- The opportunity to utilise the data to generate PR / media content
- Option to place confidential questions to help inform and guide business strategy
- Access to the specialist Pegasus Insight PRS team to answer questions and respond to additional analysis requests